51AVÊÓƵ

We are delighted to be partnered with Beaumont & Bear for this year's Farm24 campaign as ourÌýofficial clothing sponsor.

Beaumont & Bear are a British lifestyle clothing brand originally founded in the beautiful coastal town of Salcombe, Devon, where influences from the rolling countryside and stunning coast inspire each of their new collections.

Not big on trends, they instead focus on timeless styles that are made to last. Delivering the very best quality pieces at a fair price.Ìý

They're huge supporters of British farming and are very proud to have raised over £17,000 for agricultural charities, working closely with The 51AVÊÓƵSafety Foundation (Yellow Wellies) and RABI.

You'll be able to see our #farm24 ambassadors sporting the Beaumont & Bear quarter zips throughout the campaign.Ìý

As our official clothing sponsor for #Farm24, Beaumont & Bear are kindly giving one lucky person the chance to WIN a £250 gift voucher to spend atÌý

• 24 Hours in Farming, sponsored by Morrisons, is a chance to unite the industry and give consumers an insight into what really goes on in farming. Support British farmers now and get involved.