51AVÊÓÆµ

Make it easier for people to choose British apples and pears, supermarkets told

Union jacks and information on apples are 'not prominent enough' for shoppers looking to buy British

Mia Willemsen
News and business reporter
clock • 2 min read
British Apples and Pears
Image:

British Apples and Pears

It comes as British Apples and Pears (BAPL) reported an increase in domestic apple availability at an overall 132,332 tonnes being bought across all supermarkets, an extra 12,251t compared to last year....

To continue reading...

Already a member? Login for full access.

New to Farmers Guardian? Register for 1 free article per week or become a member for unlimited access to essential farming news and insights.

article-img-580x358

Ìý

More on 51AVÊÓÆµBusiness

EXCLUSIVE: 'I want to be a champion for the farming sector' – First Minister Rhun ap Iorwerth on his rural reset for Wales

EXCLUSIVE: 'I want to be a champion for the farming sector' – First Minister Rhun ap Iorwerth on his rural reset for Wales

In his first sit-down interview since taking office, Wales' First Minister tells Farmers Guardian why he wants to shed the sense that farmers have things ‘done to them’, and what comes next for the Sustainable Farming Scheme

Olivia Midgley
clock 21 July 2026 • 5 min read
Royal Welsh Show: FUW welcomes multiyear budget but urges Gov to offer payment guarantee

Royal Welsh Show: FUW welcomes multiyear budget but urges Gov to offer payment guarantee

President Ian Rickman says farmers still feel barriers to Sustainable Farming Scheme remain

Jane Thynne
clock 21 July 2026 • 3 min read
Wales' First Minister emphasises importance of wildlife control in bovine TB strategy

Wales' First Minister emphasises importance of wildlife control in bovine TB strategy

Speaking at the Royal Welsh Show, Rhun ap Iorwerth said bTB was one of the main, ongoing challenges facing Welsh farm businesses

Olivia Midgley
clock 20 July 2026 • 3 min read